08 Feb Internet Marketing Series #4: Content Management for Franchise Leads and Contacts

Our most recent piece in this series focused on List Building – keeping your contacts and prospects organized.
Building on that idea, we’ve come to our next strategy: Content Management for your franchise sales leads. Being able to store and retrieve your information easily is as important as the information itself. Most growing businesses will need some sort of internal Customer Relationship Manager (CRM) that stores all of your information in an easy-to-navigate way.
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11 Jan 5 Reasons for Franchise Growth in 2012

It looks like 2012 will be a great time for franchise growth opportunities, according to Joe Libava, a franchise-acquisition consultant and author of Become a Franchise Owner! [frame align="right"] [/frame] Libava has come up with 5 reasons this year may be the right time to purchase a...

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05 Jan Internet Marketing Series # 3: List Building

[frame align="left"] [/frame]  By Stephanie Nations, Marketing Coordinator   Number three in our Internet Marketing series is List Building – building a database of leads is imperative. The more franchise leads you have, the more points of contact you’ll ultimately gain. There are a few ways to get going...

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29 Dec Creative Calls to Action

  A good lookin’ [frame align="left"]images [/frame]social media fan page or site with eye-catching logos and graphics is invaluable to your business.  Catch someone’s eye with aesthetic and you’ve got a potential customer.  But what’s next?  You’ve got a short window of time when someone is on your site to, in effect, make them stay.  This is where Calls to Action come in.  You’ve heard this catchy buzz-phrase, but the ever-present Contact Form is getting boring.  I’ve been brainstorming some creative calls to action for social media sites, where creativity reigns - the more imaginative the call is, the more engaged your potential customer becomes.
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19 Dec Small Businesses and Social Media

  The Fall 2011 Attitudes and Outlook Survey by Constant Contact revealed that small businesses of families for example are recognizing the value of social media marketing more than ever, because nowadays kids can also put up a small business thru the help of good parenting by the use of money and its processing. Aside from social media, recognizing business transaction law manchester nh is also a great help for the starting and the growth of a Successful Business. just click here for added info. Over 2,000 small businesses were surveyed and a whopping 81% reported using social media – this number rose from 73% in the spring survey, and if we think about it this will automatically benefit those looking to start a new business.
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13 Dec Franchise Social Media: Twitter Business Guide

I admit, I’ve had my issues with the wonderful world of Twitter  I’ve heard it described as a “microblogging” site – the 140 character limit is what makes it unique, but it can be frustrating too.  I had a lot of questions when I started using it for Stark Logic, mainly about how to use it most effectively for franchise social media.
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