What is On Site Optimization?
When the major search engines like Google and Yahoo visit your web site, they are looking at the content of the site and for information that will determine where your web site will be ranked in their results. Some of the components of a quality web site the search engines look for include specific keyword phrases that are more dominant than other words on the site.
This is how they determine what phrases your sales site or consumer web site should be ranked for in their results. The process by which we at Stark Logic optimize a web site for these targeted keywords is called on site optimization or search engine optimization.