Stark Logic Blog

08 Feb Internet Marketing Series #4: Content Management for Franchise Leads and Contacts

Our most recent piece in this series focused on List Building – keeping your contacts and prospects organized.
Building on that idea, we’ve come to our next strategy: Content Management for your franchise sales leads. Being able to store and retrieve your information easily is as important as the information itself. Most growing businesses will need some sort of internal Customer Relationship Manager (CRM) that stores all of your information in an easy-to-navigate way.
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January 28, 2012   Oceanside, California –   Rich Stark, CEO of Stark Logic, a Franchise Marketing Agency, will give a presentation at the 2012 Showhomes Annual Conference February 1, 2012.   Stark will be speaking on Internet Marketing Strategies for businesses to use to promote growth and development. Stark Logic is a leader in a franchise internet marketing with over 15 years of experience and more than 500 clients served. The company focuses on internet marketing strategies including search engine optimization, search engine marketing, Web Site Design and franchise development techniques. Stark will share his expertise on the topic.
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11 Jan 5 Reasons for Franchise Growth in 2012

It looks like 2012 will be a great time for franchise growth opportunities, according to Joe Libava, a franchise-acquisition consultant and author of Become a Franchise Owner! [frame align="right"] [/frame] Libava has come up with 5 reasons this year may be the right time to purchase a...

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05 Jan Internet Marketing Series # 3: List Building

[frame align="left"] [/frame]  By Stephanie Nations, Marketing Coordinator   Number three in our Internet Marketing series is List Building – building a database of leads is imperative. The more franchise leads you have, the more points of contact you’ll ultimately gain. There are a few ways to get going...

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29 Dec Creative Calls to Action

  A good lookin’ [frame align="left"]images [/frame]social media fan page or site with eye-catching logos and graphics is invaluable to your business.  Catch someone’s eye with aesthetic and you’ve got a potential customer.  But what’s next?  You’ve got a short window of time when someone is on your site to, in effect, make them stay.  This is where Calls to Action come in.  You’ve heard this catchy buzz-phrase, but the ever-present Contact Form is getting boring.  I’ve been brainstorming some creative calls to action for social media sites, where creativity reigns - the more imaginative the call is, the more engaged your potential customer becomes.
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